Reasons Why Webflow is the Ultimate Website Builder
Back in the day, (let's just say, up until relatively recently) when somebody wanted to build a website they either needed to hire a professional or have enough knowledge to do it all by themselves.
Luckily, things have significantly changed in the meantime. Nowadays, there are different web design platforms that enable people (even those who are inexperienced) to build amazing sites without coding.
One of those platforms is Webflow and it has become very popular among both more and less seasoned web designers. If you would like to know what makes it so high in demand and how it could benefit you, then just take a look at this detailed guide below.
A Phenomenal Speed
In case you didn't know, this website builder employs a content delivery network (known as cdn) that makes sure that every page loads extremely fast and that it doesn't depend on the consumer's location.
In addition, it enables you to get access to some of the best hosting Technologies out there, which can be of huge benefit to you and your company. Now, the question is, why is the speed of a website so essential?
One of the major reasons why you should prioritize that is because you want to do whatever is possible to provide people with a superb user experience. You're not going to be able to accomplish that if your site is too slow.
Bear in mind that modern users have become very impatient and they want to get answers in the blink of an eye. That's why the entire online world (at least those who want to remain successful) needs to adapt to these demands and changes and always ensure it provides visitors with websites that are going to be able to achieve that.
If the site is too slow, it's highly likely they will leave and move on to the other website. Another reason why speed is pivotal is because of the Google rankings. Nowadays, if your website takes forever to load, Google could punish you.
This hasn't always been the case, but it's just the way it is today. Google penalizes the website owners each time a user spends waiting for the website. And that's going to seriously negatively affect someone's ranking.
That's why if you would like to prevent this, and, simultaneously not lose any potential customers, then you need to focus on having a very fast site which is something that Webflow can provide you with.
Spectacular Personalization
Those who have used Webflow before will tell you that it is packed with numerous templates and themes in order to simplify things in terms of design. If you don't believe us, then just take a look at the Webflow Expert Websites by Paddle Creative and you'll see exactly what we are talking about. Its phenomenal styling features allow users to express their creative side and have an unforgettable digital experience.
So what features are the most alluring and useful? For instance, the ones we love the most are the asset panel where you can upload all your assets and quickly organize them into a couple of folders.
Besides that, you can sort them by type (Pictures, Lottie, or Documents), and drag and drop them straight onto the Webflow canvas. Furthermore, this website builder also helps you keep sizes, typography, and colors consistent throughout every page by allocating buttons, headings, and many other interactive elements.
You Can Design Tons Of Pages Simultaneously
Those who are familiar with the CMS, already know that they can only make one design for their blog posts. But when you make that one blog post, do you focus on filling it up with engaging and useful information, and provide users with content that truly piques their interest, or do you just stuff it with a bunch of unnecessary videos, images, and posts?
People who have built sites in the past know how important the content is and that you cannot create just about anything, but instead focus on quality if you want to increase your Google rankings and attract as many visitors as you can. With top-notch content, you can:
- Engage with the users
- Figure out what type of content they generally love
- Pick up on edge cases really fast
- Do not expect the content to conform to you, but design for it
- Experiment with a bunch of different designs, because, after all, there's no point in having blog posts that look exactly the same, right?
It's Simple To Use
One of the main reasons why so many people turn to this website builder is due to its user-friendly interface. So what does it mean? It means that you do not need to be an expert when it comes to building websites in order to employ it.
The drag-and-drop feature enables anyone to develop and edit their content in a heartbeat, which means that even beginners can create a site that looks impeccable without wasting too much time to do it.
Besides that, Webflow is filled with a variety of different templates, along with pre-design components, like forms, navigation bars, and many other features that you can quickly put on your website.
Furthermore, you can customize all these things to perfectly match your brand's identity, and style, just to ensure you have a stable Online Presence.
Enhanced Search Engine Optimization
There's no need to remind you how pivotal Search Engine Optimization (SEO) is for each Business. There's no success without it. Luckily, this website builder is aware of this too which is why it has decided to improve it.
In case you're not familiar with SEO, then what you need to know is the fact that it represents a process of website optimization with a goal to appear as high as it can in search engine results pages.
Why is it so crucial? Keep in mind that the higher your site ranks, the more people are going to hunt down your website whenever they type in the keywords that are related to your company. Therefore, it's of huge importance to have a website builder that's going to allow you to easily optimize your site for SEO.
And that's exactly what you'll get with Webflow. Namely, it produces well-organized codes that enable you to do so. This generally makes it very easy for search engine crawlers to index a specific website and figure out its goal.
As a result, the site is going to rank very high in SERPs, which is of course, highly beneficial for every business because it means more traffic, which results in more leads that could potentially be turned into conversions.
Let's Not Forget To Mention Live Prototyping
Users are more likely to be drawn to a site that's packed with animations and movement, along with buttons that will quickly take you to the next page. Sadly, this isn't something that can always be seen in a mockup.
However, with Webflow's prototype builder, you can utilize all these interactions as you design to generate a live prototype. Instead of seeing only a static page, you'll get the chance to see dynamic content that's going to show you how your final product is going to look eventually, complete with hovers, scrolling behaviors, dropdowns, and many other things.
It's safe to say that this is a game-changer when it comes to website building and something that will allow your site to look even more interesting and visually appealing. Not to mention the fact that every web designer loves it when their work comes to life before their very own eyes.
There Are No Any Plug-Ins
A vast majority of website builders require users to have plugins in order for their site to be fully functional. Luckily, that's another thing that's simplified with Webflow. What do we mean by that?
It means that Webflow is an all-inclusive platform that doesn't require users to update their plugins continuously. It is widely known that plugins that are outdated oftentimes cause some major functionality problems that can negatively impact the website.
Furthermore, when you have more than one plugin, it can decrease the speed of your site, along with the user experience. Now, since you do not need to have any plugins if you decide to do your website in Webflow, it means that your site is going to run seamlessly without any issues.
One of the best things about working with a website builder that doesn't demand plugins is the fact that you'll deal with very effective customer service. In a nutshell, if by any chance, you have some problems with Webflow, you can just simply contact their customer support and they will do whatever is in their power to fix the issue as soon as possible.
All of this will result in having a site that's not only visually appealing but fully functional and stable too.
It's safe to say that this website builder has completely transformed the worlds of both more and less experienced web designers, which is the main reason why so many companies utilize it these days.