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Producing professional video for your brand does not have to cost an arm and a leg.

Otherwise, read on to understand 10 factors that impact how much it costs to make a video for a brand, product, or company.

The project manager or coordinator ensures that production costs don’t exceed your video production budget.

In video production, the project manager or coordinator wears the title of producer.

$275 an hour for a veteran video production pro.

If your video project requires a script, you’ll need to hire a professional script writer.

Of course, the cost also depends on the length of your video.

If you’d prefer not to be on camera and want to use actors, models or voice-over talent, again the cost to hire these professionals will depend on their level of experience and expertise, as well as the amount of their time you’ll need.

Kickstarter Video Production & Commercial Ads Ideation

“StartMotionMEDIA created an inspiring commercial plan for our project.

Your commercial look and feel is made up from more than just your project title and the video and images you use.

Our commercial page brand development can help you create the perfect identity so that your visitors will see what sets your business above the rest.

Whether you’ve got all your content already lined up or you are just starting out, we’ll make sure your commercial project shines.

Typical Costs: In the greater New York area, or San Francisco San Diego areas, actors, models and voice professionals usually charge $55 an hour to $500 an hour depending on demand, experience and union costs.

Your video production budget will include estimates for these types of supplemental visuals, including:

A 2- to 3-minute professionally produced corporate video typically costs anywhere from $20,000 to $70,000.

Most production companies agree that the average cost of product video production for a commercial is usually around $8,000 for a startup and $15,000 for an enterprise, and we agree that it is a good starting point to consider when budgeting.

But instead of getting lot’s of quotes, Ask us directly about our competitive video marketing services and we hope we can surprise you.

Costs to Add Special Effects to Videos If your video project includes special effects, such as animations, motion graphics or title overlays (also known as lower thirds, captions and Chyrons), this will add to your cost of video production budget.

We highly recommend that brand videos intended to sell something, promote a product or service, or build a pipeline of leads include some sort of call to action, which is where graphic special effects come into play.

Typical Costs: Some videos require simple graphics, while others are entirely animated.

Location Costs Associated with Video Production Typical Costs: The most vital factor in determining location expenses in your video production rates is the total amount of time that will be required for production.

There are some websites that offer license-free music, but always check the fine print (our video product cost includes this service).

Typical Costs: Royalty free music for video starts as low as $11 for a 2- to 3-minute track.

Audio: It could cost $1500 to $2,000 or more if you hire a composer to make a song for your video, depending on the ability and experience of the musician and the needs of the project.

The number of people involved in the production of your video will depend on the complexity of your project, as well as the length of time and, of course, your budget.

Typical Costs: Video rendering and compression costs can be included with other services such as editing, or they can be included as an hourly charge on the budget.

Our best video production projects start when our clients say, “Here’s my budget, these are my objectives, what can you do for me?” There are so many variables that go into the cost of video production that it is not possible to answer that simply and succinctly.

Call us and tell us about your project, then we can dig into the real answers about commercial video production pricing.

We create a complete video plan for how to thoughtfully engage your audience at every point in your video, one that will help you create a loyal following from your viewers.

The best part about a professional video?

It builds your project’s reputation and will support you to put your best foot forward, not to mention it’s the thing that your users will use to weigh the quality of your project, and what they point to when explaining your project to their friends.

Commercial Video Pricing Chart:

Commercial Video Budget:

Pre-production and Project Management:

Logistics Director for Talent & Locations, Film Day 750

Film Production Day:

After hundreds of campaigns, we’ve discovered the reliable process-based tactics of customer acquisition that are specific to commercials.

Kickstarter Video & Commercial Consulting – Get Pricing

StartMotionMEDIA is very informational when it comes to actually kickstarting a project.

“StartMotionMEDIA has gone through the process of helping so many clients present their stories–and rally supporters around those stories–that I knew they would help me launch a successful commercial campaign.” – Janel H –

• Position Your Campaign with Research: Test your project

• Carefully spec out your film production day

• Production planning & equipment, step-by-step video process

• Video creation: full day of filming with our cinematographer

How Much should I pay for Commercial Video Production?

Video Production and Campaign Consulting Details

Gaining clarity about the visual scope of your project, deciding what video type and which scenes would add the most value to your video.

Ongoing email support and language development as we arrive at interview plan and get to the heart of what the project is.

Working out defining and scheduling visual elements and resources for production day.

Video Production Day:

Filming additional visuals, capturing a sense of place and bringing to life the project.

We follow our shot list and capture each visual element as part of 4-5 actions sequences involving people who are enjoying your product, the lifestyle elements, behind the scenes, and other imagery.

Comprehensive interview editing and narrative arc sequencing to persuasively describe the project and your campaign call to action.

Commercial Campaign Marketing:

Best Practices for running your commercial campaign, approaches for generating community engagement through direct email and social media that showcase your campaign to your followers.

Video Production Frequently Asked Questions:

Definition of Professional Video Production:

Having a solid, experienced director/producer using professional tools and significant time investment to make your video.

Best Uses – Commercial campaigns, company profile videos, product pre-sale videos, and fundraising for kickstarter campaigns.

Do I need professional video production?

Do you want to increase credibility, build your brand, attract new customers through kickstarter or commercial video production?

For these types of tasks, you definitely need a professional or premium level of quality to get a satisfying end result from your video product.

If you have sufficient resources to bring somone in, and you want a video that is able to compete at the highest level, we are a top-drawer studio production for highest-quality rates, and we will tell your story with incomparable style and class.

How much should I pay for kickstarter video production?

The more time that is spent in pre-production planning, scripting, location scouting, shooting, special effects and editing, the better the final product will be.

The talent of the people working on the project is really important.

When it comes to online video production, as with most things in life, talented and experienced people tend to cost more.

Or you can use a high-end camera with a professional videographer and experience in post-production for commercial.

A guidepost for budgeting your video production:

For most other production companies, an agency quality storyline, filming, and three minute HD video for website or business project might end up costing $15,000 upfront if you consider the corporate video clients they typically work with, as well as the variables between production companies.

For StartMotionMedia, with our streamlined video production and campaign marketing process, we focus on helping inventors and startup project creators have access to professional video to succeed on their kickstarter and indiegogo-type commercial initiatives.

We have performance-based pricing designed for startup companies who need highest-quality rates.

Because of this, we can offer you a chance to work with our agency at top-level of production quality for significantly lower cost.

What’s the cost of to get my Kickstarter Video Produced?

I hope this gives you a reasonable idea of where to begin in your budgeting process for how much you’d consider investing in video production and campaign services for your project.

Want a hand in your commercial video pricing project? Contact Us ->

Don’t overspend on video production, however also don’t be cheap, and waste your budget on poor quality.

While video production costs over the other content medium, it’s usually the foremost effective.

therefore if you wish a high-quality commercial production, however are solely caning to place up $2,000 for it, then you’re not reaching to get what you want.

Video production costs will rely on the sort of video that you simply need, the location, crew, equipment, talent, quantity of pre-production, editing, sound, post-production, and more.

the most effective approach to estimate your budget or to get an correct quote from a production company is to write down a video production transient.

able to rent a production company or freelancer?

you’ll be able to submit your brief to many production firms and compare rates.

otherwise you can come back up with an calculable budget vary and post the brief on Storyhunter, lease production companies come to you.

If you have got the resources, you ought to write the script in-house, probably with recommendation from your production company.

If you have got to scout a motion-picture photography location, you’ll even have to budget in time and travel expenses for the scout.

Production crew rates rely on their region, market, gear, and experience.

If you wish more specialised crew and equipment, equivalent to for 360° video production, you could have to be compelled to pay more.

Full-Service Video Production: $1,500-$300,000 (flat rate) A drone operator’s commonplace day rates will vary from $500-$1,400.

However, unless you’re doing a giant industrial production for TV, you most likely won’t need to rent talent.

Day rates are so high as a result of they often include pre-production work also as gear costs.

Since most videographers charge by the day, your video production costs can go up with additional shooting days.

victimization the higher than rates, you’ll expect a 1 day shoot to value around $3,000 to $8,000 for a two-person crew.

you’ll be able to pay the maximum amount cash flying out a production crew to shoot on location as on the assembly itself.

The best thanks to avoid these prices is to rent native production crews or freelancers who won’t have to be compelled to travel.

Besides, even though you hire a production company that isn’t local, they’ll find yourself subcontracting the estimate to local freelancers to lower their own values.

This typically may be a a part of their day rate, and it helps them defend their high-priced equipment.

On an even bigger production, a crew might have to rent cameras, lighting, grips, mics, or different film gear.

• a lot of of the work that goes into manufacturing a high-quality video is finished in post-production, so budget well for this.
• Motion graphics, or titles, will be separate video production costs as well.
• rent a Production Company or Freelancer rent a Production Company or Freelancer If your team can handle some areas of production in-house, equivalent to script, location scouting, or editing, then you’ll be able to lower your video production costs.
• You can economize by hiring a contract crew (a couple shooters and sound techs) rather than a full-service production company.

What is a reasonable commercial video cost?

We believe a high quality commercial video would start at cost around $7000, and go up to around $10,000 for a full length film day, with added locations and actors, which alone can sometimes cost about $1500 – some companies prefer to have their production staffed with models, other times founders are ok starring in it themselves or staffing it with normal people instead of actors.

That’s why many companies cost $15,000 and above for a single commercial video.

What to include in a commercial video?

Tell viewers the story behind your project.

We should be clear that the above services are for your premium production staff and a great quality of people to work with.

And it already includes a handful of amazing “free/included” services, like selecting the best footage, providing images and stills at no extra cost, and the like.

And when you add in the cost of rented locations, or hiring models and talent, that is why a Commercial Video cost can get to over $15k.

(Our locations and talent are much more highest-quality, please do reach out to find out about the Talent+Locations package and how it can fit with the above commercial video services.)

So when people are saying they can produce a video for your for $2k, you must ask – what of the above services are being left out?

It basically means they are hiring camera people who are working for under market prices, which usually means they are offshore, or inexperienced.