Michael Zeligs (MST, Stanford University CCRMA) serves as a Fractional CMO and Film Director, specializing in integrated marketing and end-to-end communications

Founder & Fractional CMO I serve as a Fractional CMO and Film Director for executive teams requiring high-fidelity communication assets and integrated marketing leadership. My work sits at the intersection of technical innovation and creative narrative, specializing in bridging the gap between complex infrastructure and market-ready storytelling. Background & Specialty With an MST from Stanford University’s Center for Computer Research in Music and Acoustics (CCRMA), I apply an analytical, data-driven framework to end-to-end communication systems. My approach combines CMO-level strategic advisory with the internal production capacity of Start Motion Media, a boutique studio co-led by Meredith Rom (NYU Tisch School of the Arts). Representative Engagement & Impact Energy & Infrastructure: Directed the production for the Apple Green Bond showcase (Radian solar array); architected industrial communication systems for remote power generation in Nigeria and Uganda. Consumer Tech & Retail: Strategic marketing and media for the Dreampad (now distributed via Target); co-inventor of the first modular hardware Bitcoin ticker for retail environments. Media Architecture: Designed and executed livestreaming environments for global wellness brands, including Lululemon and Wanderlust. Market Entry: Facilitated the U.S. launch for hundreds of international brands through integrated video and ABM (Account-Based Marketing) campaigns. Editorial & Press Reach My strategic campaigns have secured client features across The Today Show, Ellen, CNN Money, TechCrunch, Inc. 500, and Mashable. Foundation & Social Responsibility Through our foundation arm, we provide strategic IT and media support for mission-driven organizations, including the Sky’s the Limit Foundation (Suicide Prevention) and Ace Coaching. We offer a "Full-Stack" marketing solution—providing both the strategic roadmap and the visual assets—for a fractional investment compared to a full-time executive department.

Tag: b-roll footage

How Drone Footage Elevates Brand Videos

Elevating Marketing Through the Lens of Drone Mastery In the complex web of modern marketing, the pursuit of nabbing attention and encouraging growth in connection…
Cars and cyclists navigate the winding Lombard Street in San Francisco, surrounded by lush greenery and overlooking the cityscape.

B-Roll Footage (Video Production Use)

B-Roll Footage: Improving Storytelling in Video Production The Issue / Challenge In video production, creating appropriate content that grabs the audience requires over just the…