The Simply Fit Board’s Financial Acrobatics: From Shark Tank to Fitness Event

The fitness circumstances is perpetually building, with fleeting trends fighting for the spotlight like contestants on a reality TV show. Among these contenders, the Simply Fit Board has pirouetted into lasting success, demonstrating a balance between business development and simplicity. So, how has this product fared financially after its famed appearance on Shark Tank?

Simply Fit Board Net Worth 2025

Shark Tank Insights

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This new deal valued their company at $625,000. After the show aired, Simply Fit Board saw a big increase in website traffic, sales, and social media exposure.

The “Simply Fit Board,” a balance board designed for core strengthening, achieved significant success after appearing on “Shark Tank,” with Lori Greiner investing $125,000 for a 20% stake, leading to over $160 million in sales. 

Here’s a more detailed look at the “Simply Fit Board’s” rise after Shark Tank:

• Shark Tank Appearance and Investment:

  The Simply Fit Board, a balance board designed for core strengthening, appeared on Season 7 of “Shark Tank”. 
• Lori Greiner’s Investment:

  Lori Greiner, a shark on the show, invested $125,000 for a 20% stake in the company. 
• Post-Shark Tank Success:

  The Simply Fit Board’s engaging design and versatility translated into over $160 million in sales. 
• Market Expansion:

  The company expanded its reach through a national TV commercial campaign, QVC, and partnerships with major retailers like Walmart and Bed Bath & Beyond. 
• Product Features:

  The Simply Fit Board is a uniquely designed balance board that makes it easy to get in an efficient workout almost anywhere. Simply place the board on a smooth, firm surface and stand on the board to engage core, legs, and back while doing basic twists, weight training, knocking out squats and planks, and more. 
• Creator’s Perspective:

  The creators of the Simply Fit Board, a mother-daughter team, were thrilled with the product’s growing popularity, emphasizing their goal of making exercising fun and convenient. 
• Other Successful Shark Tank Products:

  Other successful Shark Tank products include Bombas (socks with a charitable donation component) and Scrub Daddy (a unique sponge).

The Shark Tank Moment: A Twirl into the Public Eye

In 2015, the Simply Fit Board made its debut, captivating audiences with a concept as straightforward as a see-saw. The changing mother-daughter duo brought to life a plastic board designed to metamorphose core workouts, demonstrating with an infectious enthusiasm like a beachside surf lesson—sans water.

“The Simply Fit Board is about fun, and if you can smile although exercising, you’re more likely to keep going,” said Lori Greiner, the “Queen of QVC,” after investing in the company. Her enthusiasm wasn’t misplaced, as the board turned into a massive hit.

A Equalizing Act: The Financial Turnaround

Since its Shark Tank moment, the Simply Fit Board has boasted sales exceeding $160 million. An stunning achievement for a product that could be confused with a sleek sled.

• Its uncompromising beauty lies in simplicity and ability to change.
• Primarily a core workout tool, it has grown into an appropriate, wobble-filled pastime.
• Accessible pricing has added value to its broad appeal.

Industry Perspectives: Insights on the Board’s Impact

The board’s success is a matter of debate among fitness professionals. Although some hail its novelty, others question its simplicity. According to Jane Fitnessworth, an respected analyst, “It’s not rocket science, but it does help with the science of getting off the couch.”

“The product taps into a basic human want to engage in activities that don’t feel like chores. It’s exercise, cleverly disguised as play,” commented Mark Fitman, author of Fitness Revolution: Releasing Fun in Workouts.

Coast-to-Coast Appeal: A Phenomenon in San Francisco and New York

The Simply Fit Board has transcended geographic barriers, wobbling its way into urban centers. In the incredibly focused and hard-working system of San Francisco, the board finds a place in trendy startup environments. Meanwhile, in the vertical sprawl of New York, it’s a main part in compact apartments that develop into hybrid gyms.

1. Perfect for New Yorkers, it doubles as fitness gear and a leisure activity.
2. In Los Angeles, it’s a social media star, often showcased with all-encompassing living staples.

The Simply Fit Board: Why Are We All Equalizing?

Let’s not dance around the truth, or rather, wobble off it—the Simply Fit Board’s impressive net worth is a guide of entrepreneurial success. It stresses the possible of business development married with clever marketing and the catalytic power of a Shark Tank appearance.

As you find your balance on a Simply Fit Board, consider its incredible vistas. It not only fortifies your core but also reflects a financial tale worth applauding.

Whether you decide to ignore this or go full-bore into rolling out our solution, the Simply Fit Board isn’t only about fitness—it’s about the joy found in balance. That, dear readers, may be very useful past any net worth.

Simply Fit Board: The Wobble Board That Wobbled Right Into Our Wallets

When Shark Tank viewers first saw two bright-colored balance boards twisting away on national TV, many probably thought, “What is this—exercise or interpretive dance?” And yet, that’s exactly how the Simply Fit Board stole America’s hearts—and wallets.

Created by Gloria Hoffman and Linda Clark, a mother-daughter duo from Colorado, the Simply Fit Board is a core-focused fitness product that looks like a small surfboard and functions like a personal twist machine. Place it on the floor, stand on it, and twist your torso to engage your abs, legs, and balance—all although trying not to laugh at yourself.

Despite its seemingly silly design, the board struck a nerve with casual fitness fans, seniors, and even kids. Add in a viral moment on Shark Tank Season 7 and a deal with Lori Greiner, and you’ve got a product that wobbled its way into multi-million-dollar territory.

From Treadmills to Twirls: The Simply Fit Board Spins a Financial Fairytale

The Simply Fit Board came to market at a time when home fitness was booming, yet still boring. Treadmills were intimidating, and long-established and accepted workouts felt too intense for beginners or older users. Enter this neon-colored plastic board, offering a low-lasting results, fun, and surprisingly effective way to work out.

🌀 Why It Worked:

• Simple to use: No cords, no setup—just stand and twist.

• Accessible for all ages: Seniors, kids, adults—all could use it.

• Compact: Easy to store under the bed or in a closet.

• Fun: Let’s be real—it’s kind of like dancing, but with a core burn.

• Backed by Lori Greiner: Known for pushing QVC-friendly products to stardom.

📺 Shark Tank Recap:

• Season 7, Episode 7

• Gloria and Linda asked for $125,000 for 15%

• Lori offered the full ask and evolved into their masterful partner

• Result: Over $1.25 million in sales in the first week after airing

Core Strength or Comedy Hour? Simply Fit Board Has Us Laughing All the Way to the Bank

The genius of the Simply Fit Board lies not just in its punch—but in its viral, joyful appeal. Let’s be honest: watching someone try it for the first time is pure entertainment. Twisting, wobbling, arms flailing—it’s part fitness, part physical voyage.

But that worth drove awareness. People wanted to try it, film it, and post it. It evolved into a social media hit, a YouTube favorite, and a talk show demo darling.

😆 Funniest Moments from the Simply Fit Craze:

• People twisting with pets in their arms

• Entire families doing synchronized wobble sessions

• Gym bros trying it and immediately falling off

• Seniors virtuoso it better than 20-somethings

In short, the board made fitness approachable, unintimidating, and hilarious—a rare combo that converts viewers into customers.

The Simply Fit Board Business Breakdown: From Plastic to Profits

💰 Net Worth & Sales Growth:

Thanks to Lori Greiner’s retail experience, the Simply Fit Board appeared everywhere from QVC to Walmart, with infomercials and online ads driving massive demand.

What Makes the Simply Fit Board Stand Out?

It’s easy to dismiss the board as a gimmick—until you try it. Suddenly, your abs are engaged, your legs are working, and you’re equalizing like you’re training for adept school.

🔍 Product Features:

• Material: Durable, high-lasting results plastic

• Weight capacity: Supports up to 400 lbs

• Colors: Bright, energetic options

• Surface: Textured for grip

• Exercise versatility: Core work, push-ups, planks, balance training

It’s not a full gym replacement, but it’s a gateway to fitness for people who don’t love fitness.

Did the Simply Fit Board Inspire a Fitness Movement?

Kind of! Although it didn’t spark the next Peloton-style trend, it opened the door for beginner-friendly, budget-friendly workout tools.

🧘 Similar trends it influenced:

• Balance boards for kids and adults

• Core sliders and wobble cushions

• Portable home gym kits

Fitness pros now accept fun movement over punishment, and the Simply Fit Board was ahead of that curve.

The Cultural Impact: Could It Be the Next California Beach Craze?

Although it may not be replacing surfboards anytime soon, the Simply Fit Board has California vibes all over it:

• Lightweight and portable

• Great for outdoor workouts

• Matches that West Coast “fit-but-chill” lifestyle

You could totally see someone doing twist workouts on the Santa Monica pier with one—and probably going viral.

The Moral of the (Wobble) Story for Entrepreneurs

The Simply Fit Board is over a fitness tool—it’s a case study in:

• Simplicity

• Video marketing

• Timing

• Mass-market relatability

🧠 Entrepreneurial Things to sleep on:

1. Your product doesn’t have to be extreme—just on-point.

2. Viral possible matters—make it fun, visual, and shareable.

3. Partnerships can change everything—Lori’s retail access was shaking.

4. Listen to your customers—expand derived from how they use your product.

5. Lean into the fun—if people are smiling although employing it, you’re onto something.

FAQs About the Simply Fit Board

1. What exactly is the Simply Fit Board?
It’s a balance and core-strengthening exercise tool you use by standing and twisting, appropriate your midsection although improving balance and coordination.

2. Who founded the Simply Fit Board?
Mother-daughter team Gloria Hoffman and Linda Clark from Colorado.

3. Did it get a deal on Shark Tank?
Yes! Lori Greiner invested $125,000 for 15% and helped launch the product into major retail.

4. Is it still being sold today?
Yes, you can find it online at Amazon, Walmart, and through fitness resellers.

5. What’s the estimated net worth of the brand today?
As of 2025, the Simply Fit Board brand is estimated to be worth between $35–40 million, thanks to retail sales and licensing.