Tag: reward crowdfunding
Commercial Video Production – Baubax – Media Pro...
Hiral Sanghavi needed $20,000 on Kickstarter to fund his BauBax travel jacket. He smashed that target and raised a whopping $9 million.
The crowdfunding campaign for the jacket with 15 built-in features was launched on July 7. Sanghavi had 58 days to meet the goal, but got there in just five hours.
The jacket quickly became the most-funded clothing campaign “not just on Kickstarter but in the history of crowdfunding,” said Sanghavi.
It wasn't only the most-funded clothing campaign.
The BauBax jacket drive, which ended Thursday, also became Kickstarter's fourth-most funded campaign ever after the two Pebble Smart Watches and the multi-purpose Coolest Cooler box.
Related: This jacket does 15 things
“I knew we had a great idea, that we'd maybe get a million or two, but never $9 million,” said Sanghavi.
The travel jacket comes in four styles and is designed with multiple hidden functions to make commuting more comfortable and hands-free.
Those include a neck pillow that inflates in two seconds, an insulated cupholder pocket and gloves concealed in each sleeve.
Above quote from CNN Money
The road from Kickstarter campaign launch to ordering the first 80,000 jackets has been nothing short of a sprint for Sanghavi and his team. But the inspiration to keep moving forward from one challenge to the next has come in unexpected places.
“We... Read More
What Does 2021 Mean For Your Kickstarter Video?
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The Hidden Truth About Pr
Today I'm going to teach you everything I do to help any project to raise to your goal within the first 48 hours of going live with a campaign. What you do with it after that is up to you. Sound good?
Top Choices of Pr – What You Should Do About It
With an unbelievable reach and targeted outreach approach, campaigns are seeing their pledge rate and exposure multiply with the assistance of an experienced team that may put their project before the proper eyes. That's why all the top campaigns utilize press as a portion of their advertising strategy. While crowdfunding campaigns certainly gain from having a group of people specializing in the undertaking, there continue to be plenty of solo consultants that may help, too. Classic PR campaigns have a tendency to follow along with the 1 pitch fits all strategy which is based around a normal press release. Successful campaigns need fantastic communication. Indiegogo campaigns especially require the additional exposure to become funded. Also, you won't ever have to spam... Read More
Strategic Partners and Affiliates for Crowdfunding
Intro to affiliate tracking / Strategic partners
Okay so affiliates and strategic partners are some of the most important people you can put in place to maximize your launch day. They are like bloggers but they put their posts out via email and social media. They are what drives most successful fundraising, and if you don't at least have a few strategic partners in place for your launch, then you are missing out on a huge opportunity.
When I consider fundraisers for nonprofit organizations, and which is better indiegogo or kickstarter, I always start with online training courses to help me get more from kickstarter or indiegogo. The thing about crowdfunding training classes is that they provide crowdfunding resources that are rewards-based so that when you launch you are most likely to get an indiegogo review and to have launch profits like the best fundraising consultants.
here's how it works: Ideally you know a Business owner or someone who has their own following, either on social media or via email. And even better if they servie the community of people who would benefit from your project. You can look for student groups, meetups, associations, foundations, and businesses that serve your market but aren't direct comptetoris – this means that your solution can benefit their customers without threatening their own market share. Do a researchh project and use google to find people who could be strategic partners, and... Read More
