Create Videos

Why Create Videos?

Videos have become one of the most effective ways to communicate, engage, and convert audiences. With platforms like YouTube, TikTok, and Instagram leading the way, creating videos isn’t just for professionals—it’s an essential skill for anyone who wants to reach people online. Whether you’re a brand, a small business owner, or an influencer, the power of video can transform your online presence, helping you connect with your audience on a deeper level and drive your message home.

Let’s explore everything you need to know about creating videos—from planning and equipment to editing tips and content strategies that captivate viewers.

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Why Videos Are Essential in 2025

In 2025, creating videos is not just an advantage—it’s a necessity. Video content is versatile, engaging, and offers one of the highest returns on investment across digital marketing channels. Here’s why videos are crucial for anyone looking to grow their influence or business:

1. Higher Engagement Rates: Studies show that people engage more with video than with any other type of content.
2. Increased Conversions: Video has been proven to increase conversion rates, especially for e-commerce, where product demos or explainer videos often close sales.
3. Broader Reach: Video content is highly shareable and has the potential to reach a much larger audience than text-based posts.
4. Enhanced Brand Connection: Videos let brands convey personality, establish trust, and build loyalty among viewers.

Quick Fact: According to a recent report, 90% of online shoppers say videos help them make purchasing decisions.

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Step 1: Planning Your Video

Start with a Purpose
Before hitting the record button, it’s essential to define the purpose of your video. Ask yourself:

• What is the goal of this video?
• Who is the target audience?
• What action do I want viewers to take?

Types of Videos You Can Create

Type of Video	Description	Ideal For
Explainer	Breaks down a product or concept in simple terms	Product demos, how-tos
Vlog	Casual, personal video format	Daily updates, storytelling
Tutorial	Step-by-step instructions	Education, skills training
Live Video	Real-time video for immediate audience interaction	Events, Q&A sessions
Interview	Features one or more people discussing a topic	Thought leadership, debates

Step 2: Script and Storyboard

A well-crafted script is the foundation of a great video. Whether it’s a loose outline for a vlog or a detailed script for a tutorial, knowing what you’ll say (and show) helps keep your video focused.

How to Create a Script and Storyboard

1. Write a Draft: Start with an introduction that grabs attention. Outline the main points and end with a strong call to action.
2. Storyboard It: Visualize each scene. This helps in planning camera angles, lighting, and any props or visuals needed.
3. Keep It Concise: While it’s tempting to share every detail, keep scripts clear and concise to maintain viewer attention.

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Step 3: Setting Up Your Equipment

Creating high-quality videos doesn’t require expensive gear. Here’s a breakdown of essential equipment:

• Camera: A smartphone camera can work if it’s high-quality, but DSLR cameras offer better clarity and depth.
• Microphone: Audio quality is key. Consider a lapel mic, shotgun mic, or even a USB mic for voiceovers.
• Lighting: Good lighting makes all the difference. Use natural light, ring lights, or softbox lights for clear, professional-looking footage.
• Tripod or Stabilizer: Keep your shots steady with a tripod or handheld stabilizer.

Pro Tip: Lighting placement is critical. Avoid harsh shadows by positioning lights at a 45-degree angle to the subject.

Essential Equipment Table

Equipment	Description	Budget-Friendly Options
Camera	DSLR or smartphone with HD recording	iPhone 12, Canon EOS M50
Microphone	External mic for clear audio	Rode VideoMic, Blue Yeti
Lighting	Soft lighting for professional quality	Neewer Ring Light
Stabilizer	Prevents shaky footage	UBeesize Tripod, DJI Osmo

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Step 4: Shooting Your Video

Here’s where you put everything together. Remember these filming essentials:

1. Frame Your Shot: Ensure the main subject is in focus. Use the rule of thirds to keep your composition balanced.
2. Mind Your Background: A cluttered background can distract viewers. Set up a clean, visually appealing background that doesn’t steal focus.
3. Control Noise and Distractions: Filming in a quiet space improves audio quality, making your video more professional.
4. Keep Shots Steady: Use a tripod to avoid shaky shots. If you’re going handheld, keep movements slow and steady.

Quote from Video Expert: “The best videos keep things simple. Good lighting, clear audio, and a steady camera setup are the fundamentals of creating quality video content.”

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Step 5: Editing Your Video

Editing can make or break your video. Here are essential steps for an engaging final cut:

• Choose Editing Software: Programs like Adobe Premiere Pro, Final Cut Pro, or iMovie are popular choices. For beginners, CapCut and DaVinci Resolve offer free, easy-to-use options.
• Trim and Cut: Remove unnecessary parts to keep the video concise and engaging.
• Add Graphics and Text: Text overlays, lower thirds, and graphics can highlight important points or add flair.
• Incorporate Music and Sound Effects: Music adds energy to your video but be sure to use royalty-free tracks.
• Adjust Color and Lighting: Correct any lighting issues to maintain a consistent look and feel.

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Step 6: Publishing Your Video

Once edited, it’s time to publish your video and get it in front of your audience. Each platform has unique strengths:

Platform	Best For	Key Features
YouTube	Long-form, evergreen content	SEO, monetization options
Instagram	Short, engaging stories and reels	High engagement, reach
TikTok	Quick, catchy videos	Viral potential, younger audience
Facebook	Broad audience with sharing capabilities	Community building
LinkedIn	Professional, B2B videos	Networking, thought leadership

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Step 7: Promoting Your Video

Creating the video is only half the battle. Promoting it effectively helps you reach a wider audience and increase engagement:

• Optimize for SEO: Add relevant keywords in your video title, description, and tags to improve discoverability on platforms like YouTube.
• Share on Social Media: Cross-promote your video on multiple channels to maximize reach.
• Engage with Comments: Respond to comments and questions to build a loyal following.
• Use Hashtags: Hashtags improve discoverability on platforms like Instagram and TikTok.
• Collaborate with Influencers: Influencers can help expand your reach by sharing your video with their followers.

Social Media Insight: Using the right hashtags can boost your reach by over 25%, according to a recent social media study.

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Common Challenges and Solutions When Creating Videos

Creating videos is rewarding, but it comes with its challenges. Here’s how to tackle some common issues:

1. Technical Difficulties: From poor lighting to shaky footage, tech issues are common. Use good lighting and a tripod for stability.
2. Editing Overwhelm: Editing can be time-consuming. Start with beginner-friendly software and build your skills gradually.
3. Lack of Confidence on Camera: Practice speaking naturally and confidently. Remember, viewers appreciate authenticity.

Quick Solutions Table

Challenge	Solution
Poor Lighting	Use natural light or softbox lights
Shaky Footage	Stabilize with a tripod
Editing Complexity	Start with simple software
Nervousness on Camera	Practice, record multiple takes

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Types of Content That Work Best for Video

Not sure what type of video to create? Here are some high-impact ideas for any niche:

1. Explainers and Tutorials: Ideal for educating viewers on how to use a product or service.
2. Behind-the-Scenes Footage: Gives viewers an insider look, building trust and connection.
3. Customer Testimonials: Social proof through testimonials can significantly boost credibility.
4. Live Q&As or Webinars: Interactive and engaging, these formats create direct audience connections.
5. Product Demos: Showcase features, benefits, and real-life applications to inspire purchases.

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Conclusion: Start Creating Videos to Boost Your Online Presence

Creating videos is a powerful way to communicate, entertain, and inform. Whether it’s an instructional how-to, a product demo, or a live Q&A, video allows you to connect with audiences in a way that text alone can’t. As platforms evolve and video content continues to dominate digital marketing, honing your video creation skills will only become more valuable. Remember, start small, stay consistent, and don’t be afraid to experiment with new styles and techniques. The more videos you create, the better you’ll become, and the more impact you’ll have.

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FAQs

1. What equipment do I need to start creating videos?
   Start with a camera (smartphone or DSLR), a microphone for clear audio, good lighting, and a tripod to keep shots steady.
2. How long should my videos be?
   It depends on the platform and purpose. Social media videos (like TikTok) work well under 1 minute, while YouTube videos can range from 5-10 minutes.
3. How do I make my video engaging?
   Plan a clear narrative, keep shots concise, use quality visuals, and add engaging elements like text overlays, graphics, and music.
4. What’s the best editing software for beginners?
   iMovie, CapCut, and DaVinci Resolve are great for beginners. For more advanced features, try Adobe Premiere Pro.
5. How can I promote my videos effectively?
   Optimize for SEO, share across social media platforms, engage with viewers in the comments, and use relevant hashtags to improve visibility.

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Showreel

What Is The Best Startup Video Production Company?

www.startmotionmedia.com

Keywords: demo videos for start ups, start up video production

Reach your Target Audience Easily – Start Up Videos that can Deliver the Right Results

In the last decade or so, the relevance of start-ups has increased close to four times by number. Technology is driving entrepreneurial growth, and subsequently, in the recent years, the trend of starting with your start-up has processed rapidly. A recent statistical report by Forbes highlighted the growth of the US economy by 47%, and a lot of it is being credited to the presence of new-age start-ups powered by individuals hungry for success and breaking the 9-to-5 corporate barrier.

If you have been profoundly or deeply involved in the process of setting up a brand or start-up company, you will realize the need for shooting demo videos for startups. The phase of start-ups getting their first funding is very crucial and to make the experience sweet and successful, one needs to present the respective KRAs, the firm’s outline, and reason of existence dynamically with the help of a video, which is self-explanatory. A lot of times, while running for investments, investor firms, and other dynamic agencies that exist to provide funding question the fundamentals and are adamant on making hard changes that are not easily gullible to the owners. At one such situation, having your critical ideas stocked nicely in an informative marketing video can give you the benefit of the doubt; wherein, the investors feel that you’ve adequately prepared to get going with your start-up and present a good ROI (return on investment) at the end of the financial year. For the investment, the investment firm takes approximately 10% of equity for every 1 million of the sum that it invests in a particular start-up firm. The amount of equity charged is usually different for every start-up company and is generally decided upon how much the expected ROI from that specific company or start-up organization is.

To make sure you have a clean record and it gets easy to turn up for subsequent rounds of investment from various firms, you should be focusing on the right type of representation and value-addition for all your sources by shooting a start-up video, from production companies that perform the task professionally and with a valid experience in the field.

Weigh you Pre-production logistics, evolve your brand and brand story and connect to a greater audience, all together when you shoot a logical and reasonable start-up video, explaining why you deserve a chance to grow and expand in the relevant industry and market. Get help in raising funds, connecting more people, and putting the right sources to develop in the right direction – all with the right video production company.

Author’s Bio: The author is an avid blogger, and the article is about video production companies for startups.

Article

Keywords: film production companies near me, production companies in Bay Area

www.startmotionmedia.com

Go for One of the Best Production Companies in Bay Area

“If you look in the future a lot of the content that people share will be video. It’s just very compelling.” – Mark Zuckerberg

A properly directed and produced film can leave a huge impact on your audience to ultimately satisfy the primary objective of the production activity. The production companies in Bay Area offer you an opportunity to tell your story to your target audience in the most appropriate manner. Whether it is a live-action drama, factual entertainment, traditional hand-drawn 2D digital or an animation video that you require, all you have to do is search for the term, ‘film production companies near me’ on a popular search engine online, and you’d find a list of top ranking companies to choose from.

The following points are going to help you in choosing from the famous production companies in Bay Area:

1. Review the Recent Projects: This is the first and most important step. Knowledge, work and experience are the three major aspects according to which you must decide to talk to the production company about your project. If a company has done well in the past but is not doing well in the present, you might want to think twice before hiring them. It’s always better if they’ve grown to be better with time.

2. The Objective of the Production: Before you decide which company you would like to do business with, keep your requirements and expectations in mind. The objective of the video production should be crystal clear to your team working on it, and after you have communicated the idea to the company, they should be able to visualize it and keep the cost within the budget you’ve set for it.

3. Never Compromise: No matter what your budget is, the top production companies in Bay Area do not compromise on the quality of work, and this is exactly what you need. You should feel you’ve got value for money. The slightest flaw can cost you millions and you definitely do not want that after all the time and hard work you and your team put into the project. So, unless the company promises and ensures perfection in work, you should not take the risk of trusting them.

The films produced for your project has a prominent role to play in how you’re going to do in meeting the objective by the amount of time expected. So, make the right choice and aim for nothing less than prevailing success.

Author’s Bio: The author is an avid blogger. This article is about production companies in Bay Area.

Videographer for Hire – Start Motion Videography Portf...

Startup Showcase – Explainer video production – ...

Notes From the startup showcase: –

It is direct to have for mobile content provide startup videos monetization platform that the video company was about two and a half years old founded by Yahoo. AT&T Expedia ocean executives. And we noticed that there were quite a few things wrong with the way that apps and mobile content provide startup videos were monetizing their inventory. Primarily we saw that they were very very focused. And as a result, they had low CPM. Most entities cannot actually sustain themselves based on the general advertising that they get. Additionally when these factors are in these common ties formats would be very disruptive to the user experience and the companies that were provide startup videos startup videos to them via your standard mediation platforms or alternately mobile networks that really provide startup videos no service or troubleshooting to what’s called a niche tier or a long tail mobile location. So we went out and we saw some of these problems by creating what we consider to be the first cross-platform cross-device video mediation entity that also mediates not just your standard display not just a little bit of video but the full range of things like nascent advertising formats like needed customizable video to your standard display. And what we’ve seen from the market is that because we allow for this type of customization because we’re starting to standardize these very nascent advertising formats.

We’re able to uplift the monetization significantly the way video economics actually work.

If you look at how much startups generally films for profits. You move off the sort of monetization chain you get to rich media and standard video video but the inventory and supply are turning out and that can be paired with these types of formats shrink’s the results you have apps that just kind of experiment with the suppliers sermon a little bit with Vidia not really committed to it and they make money so they are forced into things like paywall. So we look at that and we think that we have a solution for it. The firm itself operates as one standard unit for the hour. So it’s a piece of real estate. 350 could be your standard better display size but we haul all these different types of advertising.

The way this breaks down is if you think about an hour they’ll have all these different types of placements from different users so they might have a VPN for a user when they’re swiping through content they might gain utility to show a banner at the bottom of the game that you’re playing. But fundamentally when you think of all these different units they’re very much regimented towards one type of advertising. So imagine if you’re in now and through that same boundary, you were able to call a video which as I showed before monetizing it quite a bit higher revenue conceivably without creating any more than the typical user disruption film way more value within your out and film more revenue.

But we’ve also got customizations for advertising companies that are typically not mobile provide startup videos. And we brought them into this ecosystem. This is the general recording you can see again flight time value in addition to advertising foreigns in addition to hours then finally hear different types of placements far just click very quickly. This will take it’s a laptop this will take you to a needed unit on the part of our age and he says he doesn’t look like an owl itself but this is a standardizes any better placement suggesting that my presentation. This is what it looks like now.

The video produced real numbers that we’ve actually not only done the mission, but succeeded at it.

My guess is there is essentially more of the need to put the players on playing at the same time because an item can film a massive kind of chew through per views style economics in areas social agency and it gets out between hours and then to the final of more demanding. That there just isn’t the same level of monetization for you’re out.

These are all virtual. So one of the problems with businesses like this is really easy to grow to a good level of revenue. But as soon as you know you’re doing a good job because you start going after your customers and you know bits and pieces I’m wondering what you’re doing to retain customers and how you see yourself Vanscoy has other icons of yesteryear person to say what I would have to do which is we’re going after a piece of the market that right now.

And I think the second thing is that all of the data were collected during this isn’t just fundamentally it’s right to say standard analytics in this industry and frequenting things like social data collecting things like performance by advertising type data reflecting the more screening. And all this data we feel as a person for endeavor can be used to power more innovative forms unmediated is a thing that’s most interesting to us today. In those six months down the line with suppliers and their data collection to New England signing advertising firms. We will do so and hopefully because we’ll come to the result of innovation through a standard format to our partners and because it’s a market that is really underserved we’ll have an ever run rate exceeding or very big with customers.

So that was the first to solve the problem of the security gap and the mobile device. This allows. For it allows us financial service firms use mobile devices. In 2010 we released our future which allows enterprises to access RFID on mobile devices. These messages are stored at the popular enterprise ball which is commonly used in enterprises. And baseball has been the market leader in the archive has 60 percent of the market. Here today is comarca. But today I’m really here to discuss them and upcoming products and tell you why our customers need them so that the 10000-foot level job is to help CEOs incorporate new technologies so employees can be effective and competitive. So when we talk to CIA analysts what we find is they have three priorities. One they want to be directing more and more cost-effective using cloud solutions but they are very concerned about things like security. Secondly, it must incorporate compliance regulations that require monitoring and the cashiering of information. So the compliance regulations they have to deal with are things like going from Phos and those that all traded companies Himba affects healthcare companies and he says FINRA and broker-dealers insurance companies and banks. Now the last thing that CEOs are under pressure to incorporate tablet mobile devices and social networks into their workflows. The way the train has created a changing computing. Many expect tablets and mobile devices to replace desktop systems. I’m not entirely convinced that this is going to happen but that hasn’t stopped users from expecting to have the same type of features sound on your desktop or mobile devices. For this reason, many users have turned to have turned to consumer-based tools such as Dropbox and fill in the gaps.

But Dropbox was built for consumers and not for prizes. So it does not provide startup videos enterprise-level security for employees. Is finally finding it. Some have referred to Dropbox as the problem child of computer security. But Dropbox is not alone.

And it’s part of cattery applications code. I. Feel. Like he has to use the technology is not supported by his essential IQ the party’s shadow. He has come in two forms.

Services like sales force that can be paid for services like drop-offs that employees get from free. In a recent survey three out of five mobile users said they resorted to using their mobile device to access work files because the video company did not violate rules that would allow this to occur.

Internationally so the compliance engine will solve the problem. Sharp white teeth. We will offer a two-step approach. First. We want handset forecasting capability so applications like Dropbox Facebook and I have an interview can be can be combined for a variety of compliance regulations for mobile devices that can’t be captured using technology to provide startup videos a suite about Asians that provide startup videos the same capabilities as the popular applications. Finally, you have a stable management console to manage all of this.

History and Strategy of Explainer Video Production

 

Explainer Video Production has been going on for years, we are building a backroom and merging their product in and working directly with varchar. We have a very good relationship with the Explainer Video Production providing that’s for managing devices. It’s not providing compliance information. Compliance involves. Capturing information that will be exchanged between the user going away and the possible outcome of the compliance will be Seumas personal information might be lost on the social purity universe or any piece of information that would allow someone to profit from me.

 Explainer Video Production is back in the sense that now they have their heads screwed on right and they are coming to market. The enterprise market that they had before the war they went to consumer market prices have not decided to change yet. You see large banks talking Bank of America. Three days ago last week they are they are staging a lot of Explainer Video Production systems. It is unclear whether all these vendors can provide startup videos the same deal that the movies. But you’re right here to say that Explainer Video Production did not create the huge blip in one day when they about five years ago.

So be with this strategy that we’re talking about people are breaking news new applications into the enterprise Dropbox using Facebook using iCloud. Lots of different solutions and bold points where information should be released. The track record of predicting what the hell happened in the market solution for Explainer Video Production was introduced and use a full two years for its use in compliance regulation. So we also predicted that networks will be captured. So we have a track record of understanding how the regulations work and have impacted these industries. So I read that we are trying. We may get lies a gradual approach to providing containers solution that we might use the one same Explainer Video Production. It’s not really based on what. They can and I will say that Samsung is doing great is doing themselves a great disservice by trying to ensure it stays that Explainer Video Production may have you know has provided startup videos startup videos they are.

We’re trying to create a big data video company. It’s not that easy. Not even following to make money selling your favorite track or why we like this market. We like this market is its base is a 50 plus billion market in the U.S. only it’s been growing steadily through the recession because people kept their primaries spending kind of discretionary spending so they’re not there it benefits from nice roads drivers from the wearable computing internet of things that help them. And so there’s a little landscape page.

We’re going to learn a lot from what we from what we see. We’re going to probably start selling our data to some of the partners that you see there. For example, the pet food manufacturer has reached out to us and they asked us Can you give us your product who wants to make a food recommendation that recommendation based on the energy level of a dog. Or maybe you know a Dougherty’s or a provide startup videos we want to show that he’s being responsible and so he’s going to help us sell to their to their customers had the choice.

So making a video is hard work. And we like that said not everybody can start a video company like this. We’re lucky that we have the smartphone it’s helping us and you know we have a fallback which is which is really really tiny bystanders. It’s an atelier. PC So the first part of you know the drive we hope and how are you going to change that design for the next six to 12 months. Because they spend so much time doing it.

You know there’s a lot going on in the software side but we have a functioning platform.

I’m really worried about the hardening of businesses that don’t make money on the hardware. There’s something the consumer can you pay once they have some interest in that. Here’s the thing that worries me is when you say we’re going to make money out of data that’s always you know like how much data it needs to be interesting. What kind of insights to expect to see you know recommending prudent stuff like that. It doesn’t seem like there’s a lot of action to sort of taking on.

 So I want to say you know based on what we’ve heard from folks you know who started to buy our product even if we drive it even if the price of ninety-nine dollars which is you know three or four times our costs you know it’s still a very interesting proposition. So when you are able to film interest at that price point you can make money. The question is you know here we’d love to hear feedback that we need to make money out of that or not. We have a feeling that there is a competitive advantage here and get trying to be the first video company who gives that out or he’s able to get in the hands of consumers as many devices as possible and learn as much as possible from all of these.

And so it’s just the consideration that we that are sound you play you know wildly crowded space and you probably saw a person like you and as you saw yesterday the whistle is pretty far ahead. It raises six million dollars. Ninety-nine dollars. You said your design is better than your fringe here and the result was pretty good. How do you that or is this space where you have to use video company to merge or sort of walk me through that. Because I think you’re playing for my right.

 So this is this is a it is like to go back for a second. This is a crowded space but nobody playing yet in the space of all the small-sized dots it is difficult to find anything. But yes tracker which for now it’s very difficult to find anything that goes on the small sized dog. And so that’s the first thing that you bring to the table. We have a product which is which is really exciting the experience. It is designed from the ground up from the perspective of a devoted parent rather than you know the veterinarian’s point of view what we’re trying to do is start from you know a nice looking out where you can look at your door and learn about what’s going on with them as you know as the parent but the space is not is not out yet because there’s only basically you know that video company that announced the launch yesterday is playing GVs on the space and you know with a product that you know nobody is going to be able to you know to put that product out on the small side.

So I think that’s just a very good thing that we really have to work on getting the message across that you know how this is benefiting existing customers and that you don’t actually require any technical skills. That’s what a lot of caregiver’s visitors will be like oh it’s technology this isn’t going to work for my Lee.

And so is that just the marketing thing it’s all working on ongoing B2B partnerships where we’re at very high of kind of a national customer so that they can go to a motel rather than just a quick visit to the Web site. So that’s that’s the reason why we’re overseas. So that is where they are of that relationship and they take the time to explain everything. Is great.

I know professional soccer fans first of the word I use an iPhone to take pictures and you know that’s pretty much the extent of my photography. But I do take a lot of videos. I have over 10000 videos myself and shows that the data that everybody else does has taken off before while at the Library of Congress used to be the largest repository of video and now a fortune million. And today Facebook sees you know what it is. So you know them funny creations. It’s continuing to grow and nobody’s really solving the problem of how you view them in that context. So today there are 2.5 billion people in the world that have the digital camera and that number is obviously growing and that contributes to over three and a half trillion. That is also growing every day.

But we all love taking video has become increasingly easier and we no longer have to really have a need to delete video anymore. There really hasn’t been any innovation in the way that we view in a browser is really still stuck in the era of the slideshow and the really small station down there.  Yeah look from here you’ll see as engines first cases. This is the line that I’ve created and one of the actually the first lines I made basically a grouping of video and in this line, I’ve invited my girlfriend and she’s been putting her favorite video anonymously of mine because they look good. And I think the user experience as you know the story essentially telling it in the context of a place that we’ve been to you know the friends and the family that we’ve experienced these moments with instead of doing them as a small family and you know a folder or something. I mean it’s been a really positive experience for us to see our users grow and really appreciate how they were disrupting this polarizing experience and seeing the content and increasing lines based on events are based on the people that they love. In fact, we want to one of theme friends discussion is how people are using them to tell them more visual stories obviously you can see here is a little bit more fragmented of the different places that we’ve been. But you know we really wanted to show an example of how people are beginning to use these lines. Store.

You know a video that we believe are the very personal thing but a lot of our users have been telling us that stories are more or less universal. And so they even move in the direction of making these video stories that are how they’re not willing to give off from within their group but also other people that are contributing to events. So this inveighs life cycle where people like them just go away and they’re really all gathered around a similar cause. But while they have someone cause they all have different journeys along that path. So well some you might see have a little bit of fun dressing up your others have a little bit harder time. It’s really about you know physical fitness and benefiting the cause. And so with this other people are able to cooperate and have their own video and share their own journeys. So big debate is moving towards a direction where we are making it smart is becoming a platform that enables us to really play the video and learn about them. Just jump back here you know and what we do in our algorithms take information and meditate and video so that we can place video probably incorrectly with things that the brain which for calling intelligent training which highlights focal points in our in our memories or in our football hickories making it easier for us to get to the point that we want faster and that you know Natalie one of the features of the police’s physical debates so you just press the button.

People in the video industry are making it a little bit personal and therefore taking no lack to bring it back to you. 

So this is a very crowded space you know obviously in downtown L.A. I wonder is it just defensible. That’s my only concern. I personally look at other companies in this space but they have a very unique court technology so that they know they’re no longer really searching for video and video or viewing video knowing that you’d be producing it. 

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